jamaica sports

Sports

USVI Tr...

USVI Track and Field Star Michelle Smith Signs Brand Deal with Adidas

  • Staff Consortium
  • September 25, 2024

The V.I. Track and Field Federation announced on Wednesday that Michelle Smith, a prominent sports ambassador for the U.S. Virgin Islands, has signed a Name, Image, and Likeness (NIL) partnership with global sportswear giant Adidas. The collaboration represents a major step in Smith's career, pointing to new opportunities for both the athlete and the brand. Smith, a freshman at the University of Georgia, has quickly made a name for herself in the world of track and field. Her exceptional skills and dedication have earned her widespread recognition, and this partnership with Adidas further solidifies her status as a rising star in the sport, said the VITFF. “I am incredibly excited to partner with Adidas,” Smith shared in a statement. “Their commitment to excellence aligns perfectly with my values and aspirations. I look forward to representing their brand and engaging with my supporters in new and innovative ways.” The multiyear partnership will see Smith collaborating with Adidas...

latest